Perhaps you have already encountered the words content writing if you are in the business industry, especially if you are dealing with clients on the Internet. This mostly applies in promoting and making a website popular online. Content writing is often link to the subject of SEO or Search Engine Optimization. This is one of the most important tasks in developing a website or an online business. Sadly, not a lot of people can see the potential and its significance in this subject. The world is all about words, in case you haven’t noticed that. Words are the most powerful things in the world.
Incorporating keywords whenever you write an article will help your website crawl into the algorithm of search engines, leading the path to your target audience. It is amazing to know how this thing really works on the Internet. Here are some pointers for you to be guided on this subject. You can’t just post articles on a website, expecting that it will gather traffic if you don’t follow some guidelines.
1. Quality Contents– keep in mind that content is king. The quality of your post would still determine the amount of followers or page visitors that you will have. It doesn’t matter if you flood your site with keywords, if your article is of poor quality or if it doesn’t make sense; then posting it would just be a waste of time and space.
2. Keywords– it is a must that you are mindful of the keywords that you use on your article or content. This will help your website crawl to the pages of the search results of Google. You can also check out Google AdWords to see which keywords are popular or widely searched by people online. You can incorporate those on your articles as well.
3. Tagging– on your website’s dashboard, you will see there a space where it will ask you to place your tagged words. These are the words related to the article. Make sure you only tag the words that really have something to do with what you wrote because Google could actually punish you for that.
4. Backlinking– many would say this strategy is what black hats do. Black hat in the world of SEO means not exactly following the golden rule of Google or search engines. Although there are ways that you could actually do backlinks that are legit. But first, allow us to define this for you. This is simply putting the website address that you want to gain more traffic to other sites that you think would help boost its popularity. An example would be putting the link of the website on your Twitter account. Just make sure that you account has a lot of followers because those people could potentially be your site visitors.
These are just the basics that you must be aware of when trying to market your site and hit your target audience. There are still a lot to figure out if we may be honest about it. You will learn them soon!